Category Archives: Analytics Trends

Feb
19

You know your keynotes at conferences have a positive impact when they raise awareness. My keynotes raise awareness not just to the science that is analytics and its application, but also the need to achieve erudition at it. I know, … More

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Aug
28

As published on Forbes Data, Data everywhere, not a drop to act! Every organization is collecting data today, but very few know what to do with it. Part of the challenge is, organizations don’t know what to ask of data? … More

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Jul
31

I’d be willing to bet that there is a significant correlation between business’ escalating interest in information graphics and the sheer amount of information being created. People are asked to absorb more data than ever but the amount of information … More

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Jun
25

As published on Forbes What is the difference between gaming giant – Electronic Arts, and relatively newer game changer – Zynga? Zynga’s CEO and founder –Mark Pincus, recently talked with D10 about Zynga’s major strength – innovative decision making guided by analytics. … More

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May
21

As published on Forbes A lesson in Behavioral Economics will tell you that consumers don’t always practice what they preach. So what better reason for product marketers than that, to make testing a key phase in their product life cycle. Un-peel the facts Consider the unique predicament of “KitchenApplianceCowboy” and his “Super … More

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Mar
19

In this issue, I am borrowing from my recent keynote at Predictive Analytics World on “the 5 Myths of Predictive Analytics” with this SAS interview and a story board. Predictive Analytics is used by various organizations to analyze current and historical … More

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Jan
3

Wish you all a wonderful 2012! In this issue I want to share my thoughts on key strategies to compete on analytics for the coming year. 1. Keep it simple: 2011 saw “Big Data” as a “big” trend with new … More

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