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Analytics White Papers
Whether you are new to analytics or seasoned analytics professional, a CEO looking to leverage data as an asset or a marketing manager looking for DIY tricks to start making smarter business decisions, our white-papers on fundamental analytics framework can help, so download now!
Analytics White Papers
Analytics Maturity Quotient™ (AMQ)™ Framework
What differentiates companies mature in analytics, from those who are not there yet? How do companies mature through the analytics cycle? What are the key steps towards building an organization‘s analytics maturity? (Original Forbes blog can be found here). In this white-paper, we discuss the powerful AMQ framework to answer all these questions and more. Also included is a short DIY survey, which can be used to estimate an organization’s AMQ. <get access to full white paper by filling the form below>
3 Key Analytics Questions to Ask Your BIG Data
Every organization is collecting data today, but very few know what to do with it. Part of the challenge is, organizations don’t know what to ask of data? Where to begin? They have made multi-million $ investments in instrumentation and collecting BIG data through hadoop-cluster, spitting out billions of rows and thousands of columns, but now what? Where to go next? (Original Forbes blog can be found here)
This white-paper lays out the 3-key question: How am I doing?, What drives my business?, Who are my customers, what are their needs? and the "MPC" approach to answering these questions. MPC is Aryng's proprietary "3 pillar analytical framework" to align organizations towards the most critical KPI. The 3 pillars are: Measurement Framework, Portfolio Analysis, and Customer Analysis. <get access to full white paper by filling the form below>
BADIR™: 5-steps from “Data to Decisions”™
$120K incremental revenue identified with 2 hours of analysis!
We did it, so can you! Using BADIR- Aryng’s 5-Step Data to Decisions™ analytics framework. In this white paper you’ll discover how leading organizations are successfully overcoming the data deluge by turning mountains of data from tools like Google Analytics (or any data tools for that matter) into valuable decisions that drive positive business results. We identified $120K incremental revenue for an Oregon based Winery and Wedding Events company using the 5-step BADIR framework with just 2 hours of analysis.
This white paper will walk you through the Winery example so you too can take the 5-step framework to your organization. <get access to full white paper by filling the form below>
The Five Myths of Predictive Analytics
Predictive Analytics is powerful, it can help you predict an event or a behavior at a an individual customer level. It can help you spot golden nuggets from the deep-wide-big data ocean; But is also one of the techniques which is not very well understood. With all the recent buzz about Predictive Analytics, it does seems like a new technique in the tool box. Is that so? Is it a crystal ball? Does it always work? In this white paper, we will ground ourselves in the reality of building and maintaining an impactful Predictive Model and exploring these and other myths. <get access to full white paper by filling the form below>
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Blogs and Articles
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(To Centralize Analytics or Not, That is the Question)
Forbes, February 15th, 2013 -
(3 Steps to Identify the Analytics Training You Need)
Forbes, September 5th, 2012 -
(Don't Fire Your Analyst)
Forbes, October 11th, 2012 -
(3 Key Questions to Ask Your BIG data)
Forbes, August 19th, 2012 -
(Olympic Medals are Money Blind!)
Forbes, August 8th, 2012 -
(Could Analytics Have Preempted Colorado Theatre Shootout?)
Aryng Blog, July 27th, 2012 -
(What is your Organization's Analytics Maturity?)
Forbes, June 22nd, 2012 -
(Analytics Unravels Inconsistent Consumer Behavior)
Forbes, May 10th, 2012 -
(The Power of Non-Predictive Analytics)
Forbes, May 1st, 2012 -
(Analytics is Rocket Science [not]!)
Forbes, April 19th, 2012 (Best Analytics Approach: Holmes vs. Columbus)
All Analytics, April 16th, 2012-
(The 5 Myths of Predictive Analytics)
Aryng Blog, March 19th, 2012 -
(Data doesn’t speak, it responds)
Aryng Blog, Feb 7th, 2012 (Preparing Yourself for the Analytics Job Tsunami)
BeyeNetwork, Feb 6th, 2012(What is the cost of a bad business decision?)
Aryng Blog, Jan 30th, 2012
Testimonials
Troy Seguin, Consulting Manager at InterRel Consulting, attended both Hands-on Business Analytics Training and Predictive Analytics Training. He found the workshops fantastic as it not only delivered industry proven structured approach to analytics but also provided stake holder tools to drive impact in the organization.
Danial H. Kim, Senior Vice President at a large Investment Bank, attended Aryng's Predictive Analytics Training and found the experience phenomenal!
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